About Us
Helping Businesses Grow
Frankly helps businesses streamline operations and grow faster with AI-powered automation.
Who We Are
Who We Are
We’re Frankly Simple — a team on a mission to make money management less overwhelming and more empowering.
No jargon. No hidden catches. Just straight-up tools and guidance that help you understand your finances, make better decisions, and feel in control of your money.
South Africans
1,500+ South Africans have shared their insights to shape Frankly Simple.
1M+ Hours
Countless hours saved by replacing financial confusion with clarity.
95% Faster
Growing community trust — because when money makes sense, life gets simpler.
Our Values
The Values Behind Frankly
The values behind Frankly Simple shape everything we do:
Clarity First
We believe finance should be easy to understand — no jargon, no smoke and mirrors.
Built on Trust
Transparency isn’t a feature; it’s the foundation for what Frankly Simple is built on.
Empowering People
We don’t just give answers — we give you confidence in your own financial decisions.
Keeping It Simple
The best solution is the one you actually use. That’s why we design for everyday people, not financial insiders.
Why us
Why Frankly?
What makes us stand out:
Traditional Finance
Confusing jargon
Hidden fees
One-size-fits-all advice
Slow and outdated processes
Frankly Simple
Plain-language tools
Clear, upfront guidance
Personalised experiences
Fast, intuitive, and digital-first
Out Team
Meet the Minds Behind Frankly
Meet the people building Frankly Simple. We bring together finance, design, and technology to create experiences that help you take charge of your money.
FAQs
We’ve Got the Answers You’re Looking For
Quick answers to your biggest money questions — because we know financial jargon isn’t your love language.
What is Frankly Simple?
Who is Frankly Simple for?
Is Frankly Simple free?
Why should I trust Frankly Simple?
How is Frankly Simple different from a bank or advisor?
